Colour

COLOUR GUILD is comprised of more than 55 regional paint manufacturers and 8 licensees from 16 different countries and is dedicated to the marketing, promotion and selling of paint products. The combined expertise and experience of the member companies make colour Guild uniquely qualified to serve as a definitive resource on colour and coatings. Challenges related to colour are faced by designers, architects and manufacturing industries worldwide. As colour experts, our job is to help tackle them. Colour Guild colourists work tirelessly to predict and present trend colours 12 to 18 months in advance of their entry into the marketplace. These colour experts carefully separate the fads from the facts as they identify colour trends.

Most of our offerings are based on the "Colour Is" colour system developed through many years of research. This system allows our clients to perceive visually over 1300 colours and keep them ahead of the ever-changing colour curve.

Our colourists offer a number of forecast colours annually to keep our palette fresh and to support paint manufacturers to re-structure their colour collection in order to increase sales. When it comes to predictions, Colour Guild colourists are accredited members of global professional organizations that specialize in colour forecasting and design. Most, if not all, subscribe to a variety of trend publications and many attend global trade shows and cover the earth in search of the next big colour.

With a heritage reaching back 45 years, we have gained a vast knowledge of colours which enables us to be THE GLOBAL PAINT AND COLOUR AUTHORITY.